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Personal Marketing

Posted by Pat | Posted in News | Posted on 02-09-2014



Personal marketing not only is to see itself well, is more than that. It is to be able to maintain a good conversation and to smile. Daniel goleman, in their book ” Intelligence emocional” to mention people who are excellent in the academic tasks and even in their level of intelligence, arrive to be seen like ” geniuses ” , but many are not successful in the daily life. So that sera? . If you are very good academically, perhaps in his espec ialidad, these lines can help him to define their strategy of ” ataque” to the market to be considered ” employable ” or ” competitivo”: The pillars personal marketing has as it bases 05 elements, very similar to marketing of products but with certain variants. 1.

– Market Already defined Who is his victim? Also call I publish objective. It covers the area with the main clients or the potentials. Knowing As they are its deficiencies or needs? That services offer and well them how to them they satisfy? They are you rule that it cannot stop evaluating and mainly to know. Never it supposes, is an evil business of doing it 2. – Product the product is You. The base is the differentiation and the demonstration of benefits that are associated their person. 3.

– Packing Its personal image, perhaps what but personal marketing is known like mundando. it goes beyond They see as it? , it is also As one behaves. The Attitude that exhibits him can abrir or to close doors. 4. – Communication the communication is divided Here in two areas: That to do? , and Like doing it? 4.1. – Promotion: The one that to do? Since she thinks to do so that people cheer up to contract her services? This must be bound to its public and the type of services that rendered. That mass media use with but frequency? , In which they use it to moment? That they wish to see or they see in those means? 4.2. – Publicity Like doing it? It is the means by which you present his kindness, capacities and strengths, To who? Then to his I publish objective. The use of the color, the image, text is part of this concept. 5. – Distribution Is what they call: Display cabinet. Where you would have to be always present, they see so that it and buys. Perhaps it must belong to the professional school of his specialty, for example. And mainly the sin: Where it would have to avoid not to be present. 6. – Price the price just. Difficult but for that reason impossible not to obtain. It is possible to be started off of a study in the market where is his potential client. To study to the competition and to see since aid has defined their strategy of value . In summary: ” YOU ” it is a product. Good, bad, regular. Of average or very poor high quality. The only form of ” to become comprar” , it is being convitiendo in a salesman of same you. It is not difficult, but it is not obtained either overnight. It does not forget ” it loves what does, here the trick is to learn ” Like?

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